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Digital Buzz (Lead Gen)

Velocity does digital buzz lead generation marketing for B2B technology companies

Digital Buzz is about awareness and leads and interest and traffic and click-throughs and conversions. Digital Buzz is about sales. Here’s how we lay down the honey trail for your prospects…

Search Engine Optimisation (SEO)

Let’s face it, Google matters. We do SEO that’s optimised for B2B markets to make sure the right searchers find themselves on the perfect page in your website.

Pay-Per-Click Advertising

It’s an art. It’s a science. It’s a money machine (or a money pit if you get it wrong). And, again, it’s different for B2B.

e-Mail Marketing

It’s direct mail on steroids. Or it’s spam. We design campaigns from the subject line to the landing page to the tracking tools to generate real conversions.

Blogging

Because it’s a virtuous marketing circle. The more sensible things you have to say, the more interest you’ll generate - traffic, links, leads.

Online PR

The really easy part of PR that few PR companies have bothered to master. We do it properly (and cost-effectively!).

Social Media and Widgets

Can the frivolous playgrounds of the chronically idle be leveraged for your business? Can Facebook be used for starting B2B fires? Frighteningly, yes.

Affiliate Advertising

The right banner and right offer on the right pages can do wonders.

e-Newsletters

Preaching to the converted (and getting them to open their wallets as only a televangelist can do).

The next big thing

What are we, clairvoyants? But whatever it is, we’ll hop on the learning curve and drag our clients along with us.

How do we know if all this is working? We measure, that’s how.



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