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What we do

What Velocity does

Marketing Acceleration involves thinking and doing, preferably in that order. Unlike ‘broadcast era’ marketing, it forges a direct, unbreakable link with the people over in Sales.

Done properly, Marketing Acceleration pays its own way, proves its value and is the last thing to be cut when budgets are tight (old-style marketing is always the first).

Our clients like to see us doing rather than meeting. Generating ideas instead of ‘make-work’. Driving sales instead of awards. That’s why we’re in this business. That’s why we love what we do. That’s why we’re called Velocity

Here’s what we actually do:

We do Strategic Consulting

Where we get medieval on your goals, messages, positioning, brand and sense of self.

We do Marketing Acceleration Programs

Where we grab a specific goal and shake the living daylights out of it until we succeed beyond your wildest dreams (or, occasionally, flop quickly and start over).

We do Digital Engagement

Where we drive your messages and your fantastic new content (see above) into the market via the Autobahn of B2B: the Interweb.

…and, if you’re interested here’s an overview of our typical processes.

One day, you’re going to hire us.

Maybe not today. Maybe not tomorrow. But soon, and for the rest of your life.



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Latest Blogs

The C word: the importance of confidence in B2B marketing

A great website. Lots of white papers and thought leadership content. Case studies and customer testimonials. Great campaigns and creative. Awards, editorial coverage and analyst attention. They’re all important to every B2B marketer. But there’s a factor that cuts across all of these and is probably more important than all of them: confidence.

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Latest Papers

Riding the Hype Cycle

We’ve always been mildly allergic to the reductive matrices and models peddled by the analysts, but we’ve come to recognise a ring of truth to the Gartner Hype Cycle. The Hype Cycle maps a curve that describes the way new technologies become adopted by the marketplace over time. Here’s how you should ride it to your advantage…

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dotMobi mobilizes with added Velocity

dotMobi has turned to Velocity, the B2B technology marketing agency, to help encourage all the big brands and their agencies to use the .mobi domain for their mobile marketing experiences.

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