Few logos have stood the test of time better than the IBM logo.
Created by Paul Rand in 1972, it hasn’t changed much in, what, 34 years.
Still strong. Still fresh. And almost as recognisable as Coke’s.
I wouldn’t want to be the marketing guy who tries to sell-in a new one.
RSS feedsAre you a spammer? I’m sure you’re not. But I’ll cheerfully wager that some of you have, at one point, been confused for one.
According to the BBC, undercover US researchers, or white hat spammers, have finally unearthed the secret economics of a 21st century boogie man: the junk mailer.
Gartner’s Hype Cycle maps a curve that describes the way new technologies become adopted by the marketplace over time. Here’s how you should ride it to your advantage…
Velocity, the B2B technology marketing agency, has welcomed ardent Dundee United and Vancouver Canucks fan Neil Stoneman as senior account director…
Vents, vibes & voodoo
sign up now ...Doug Kessler
Roger Warner
Stan Woods
