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Velocity: The B2B Marketing Blog - A Joyride Through The Mean Streets of B2B

Topic results for "B2B web marketing agency"

Simple Steps To A User Focused Site

We never tire of building websites. The sheer pace of technology change means no two sites are the same. But the same old battles are usually just round the corner.

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| April 20th, 2009 | no comments

Postcreditcrunchism: marketing is the measure of all things

The history books will look upon the credit crunch as an agent of dramatic change. Marketing, for one, will never be the same again. It's probably for the best.

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| March 16th, 2009 | no comments

Recent papers

The B2B Content Marketing Tutorial

A roll-up-your-sleeves guide for marketers

If you’ve read the B2B Marketing Manifesto or the Content Marketing Workbook, you’re already hip to the power of B2B content marketing.

But you need a bit of practical help on the process side of content…

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| March 28th, 2011 | 14 comments

The B2B Marketing Manifesto: Five Imperatives and Six Staples for Winning the Battle for Attention

There’s never been a more exciting – or a scarier– time to be a B2B marketer.

It’s not about social media, the web, or email. It’s about a completely new mindset, new buyer behaviours and a shiny new set of tools to address it all.

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| September 20th, 2010 | 104 comments

The B2B Content Marketing Workbook

Content Marketing is probably the single most important weapon in the B2B marketing arsenal. This eBook takes you through velocity’s approach to the art. Download it and see what you think…

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| June 9th, 2009 | 24 comments

A B2B Social Media Checklist

You’ve just published a great piece of content. Don’t just stick it on your website. Use social media to drive people to it (and vice versa). Here’s a one-page checklist to help you socialize your content, driving traffic and downloads…

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| March 12th, 2009 | 2 comments