Marketing an innovator’s dilemma
Marketing innovative B2B technology is hard. Marketing it when you’re also selling the incumbent tech is harder. Here’s a look at why it’s difficult and…
05. 12. 2016
b2b technology
Learn to code tell stories
The world needs young people to pursue careers in science, technology and engineering – but we also need a new generation of storytellers . . .
26. 04. 2016
Godless Barbarians at the Gates of IT
Cloud, consumerization and startups are the push, but who’s pulling? An examination of a new and growing market. And a thrilling tour into the future of…
28. 02. 2012
For 2012 never a better time to be in B2B technology
Three significant pieces of news suggest that the B2B technology space is going to blow up in a big way, and most p
28. 12. 2011
