B2B Videos

B2B Masters: John Watton

An interview with John Watton, Expedia Affiliate Network

John is that rare B2B beast: a confident, ambitious innovator. In previous incarnations, he was Salesforce’s first customer in Europe and Marketo’s first European customer, too.

Now he looks after marketing for Expedia Affiliate Network, the private-label hotel booking business that’s growing at a terrific rate.

In this interview, the first of our B2B Masters series, Stan cracks open the vault of B2B experience and expertise that is John Watton. It’s a fun, fast, bright session packed with insights.

Make a cup of tea and settle in…


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