Moneyball: Why Oakland Analytics will change our world
Every B2B marketer should watch Moneyball. It’s another sign that science will change every world. It’s time to adapt or die.
Velocity Profiles
Neil Stoneman | Account Director
Started at Brodeur, the UK’s top technology-focused public relations company. Neil did time in his own agency and then with BT Global Services, developing thought leadership content and campaigns around topics including risk resilience, innovation, sustainability and collaboration. Joined Velocity in October 2008.
Neil's latest posts
Heavenly B2B Content Marketing: The Ave Maria Moment
Getting it right. How some of our clients are starting to produce content that’s just ripe for promotion from day one.
The Devil wants Pravda (and he wants it now)
Find out happens when creative ideas get sidelined in the B2B content marketing process. It’s not clever, it’s not fun and it’s certainly not pretty…
Closing The Kimono: Lessons from the B2B Marketing Manifesto campaign
Project Open Kimono is over. It’s been fun, but has it led us to marketing heaven or straight to hell? Get the final judgement in our definitive wrap up post.
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Things Neil likes
- The Dexter Hitlist
A hilarious way to scare the pants off your friends. Not for the faint hearted mind!