About Velocity
Velocity is a B2B marketing agency specialising in technology companies.
We help our clients jump out of their crowded markets and tell compelling stories that incite action.
A lot of our projects start with our Strategic Consulting work – where we help companies answer three fundamental questions:
- Who the hell are you?
- Why should I care?
- Why should I believe you?
We explain this a bit more in The Holy Trinity of Tech Marketing.
And summarise our approach in these two eBooks:
The B2B Marketing Manifesto – a call to action and plea for ambition for all B2B marketers
The B2B Content Marketing Workbook – our take on the most important weapon in the B2B marketing arsenal
How companies use us
Early stage tech companies use us to penetrate new markets, raise financing or accelerate growth. Bigger companies use us to marshal their entire marketing budgets. And the biggest companies use us more tactically, to make a big difference quickly on a specific front.
They all use us to build revenue by raising awareness, generating traffic, deepening engagement and driving online conversion.
It starts with content
You could sum up what we do with the term Content Marketing – building thought leadership campaigns around great content. You might like our recent B2B Content Marketing Workbook on this subject.
Then gets digital
Because the Internet is so central to every B2B market, we’re essentially a digital B2B agency that happens to be good at the old traditional stuff too.
We spend a lot of our time doing keyword research, web builds, SEO, landing page optimization, online PR , microsites and social media programs for our clients. Our digital portfolio is summed up on this rather tall page.
The dynamic duo
The principals of Velocity are two old friends who are embarrassingly passionate about technology and about great communications:
Stan Woods, Managing Director
Ex Ministry of Defense. Grew Brodeur into the UK’s biggest tech PR and integrated communications company (clients: IBM, Philips, Cable & Wireless…) before selling to Omnicom.
Doug Kessler – Creative Director
Started on Madison Avenue, at Ogilvy & Mather NY. Quickly migrated from Dove and American Express to meatier stuff like AT&T, LIFFE, Gartner and BT Global Services.
Velocity in far-away places
You can learn a lot about us on Our B2B Marketing Blog, but we’re also found in places like this:
