
Pet peeve: signs that desperately need a sub-editor.
This one uses nine words where… none would do (the number 30 when posted on the roadside pretty much says it all).
Doug Kessler | Wednesday, October 14th, 2009

Pet peeve: signs that desperately need a sub-editor.
This one uses nine words where… none would do (the number 30 when posted on the roadside pretty much says it all).
Tags: Add new tag, B2B marketing, Copywriting
There’s never been a more exciting – or a scarier– time to be a B2B marketer.
It’s not about social media, the web, or email. It’s about a completely new mindset, new buyer behaviours and a shiny new set of tools to address it all.
A roll-up-your-sleeves guide for marketers
If you’ve read the B2B Marketing Manifesto or the Content Marketing Workbook, you’re already hip to the power of B2B content marketing.
But you need a bit of practical help on the process side of content…
There’s never been a more exciting – or a scarier– time to be a B2B marketer.
It’s not about social media, the web, or email. It’s about a completely new mindset, new buyer behaviours and a shiny new set of tools to address it all.


Comments
I really agree with your idea brevity is the soul of safe traffic .
Since when we are driving ,we will have a short notice to the signs but no long.Too long will consume our concentration .
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