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	<title>Comments on: Drop-down positioning at the Royal Opera House</title>
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	<description>B2B Marketing, Content Marketing and Technology Marketing</description>
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		<title>By: But what if you have greasy, dirty, thinning, quiffed hair? &#187; malcolm coles</title>
		<link>http://www.velocitypartners.co.uk/2008/12/15/drop-down-positioning-at-the-royal-opera-house/comment-page-1/#comment-1388</link>
		<dc:creator>But what if you have greasy, dirty, thinning, quiffed hair? &#187; malcolm coles</dc:creator>
		<pubDate>Sun, 03 Oct 2010 22:23:41 +0000</pubDate>
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		<description>[...] please. Although it&#039;s good news to see the Royal Opera House still has the most number of options ever for your title when you register. Maybe the government could [...]</description>
		<content:encoded><![CDATA[<p>[...] please. Although it&#039;s good news to see the Royal Opera House still has the most number of options ever for your title when you register. Maybe the government could [...]</p>
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		<title>By: Rowan</title>
		<link>http://www.velocitypartners.co.uk/2008/12/15/drop-down-positioning-at-the-royal-opera-house/comment-page-1/#comment-470</link>
		<dc:creator>Rowan</dc:creator>
		<pubDate>Thu, 18 Dec 2008 15:36:40 +0000</pubDate>
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		<description>The Brighton Festival website also has (or did have) the same sort of options. I&#039;ve had tickets addressed to &#039;Contessa Rowan Stanfield&#039; on many an occasion!</description>
		<content:encoded><![CDATA[<p>The Brighton Festival website also has (or did have) the same sort of options. I&#8217;ve had tickets addressed to &#8216;Contessa Rowan Stanfield&#8217; on many an occasion!</p>
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		<title>By: Online PR Agency, C&#38;M</title>
		<link>http://www.velocitypartners.co.uk/2008/12/15/drop-down-positioning-at-the-royal-opera-house/comment-page-1/#comment-467</link>
		<dc:creator>Online PR Agency, C&#38;M</dc:creator>
		<pubDate>Tue, 16 Dec 2008 22:07:53 +0000</pubDate>
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		<description>brilliant!  i&#039;ll buy it as a genius piece of &#039;subliminal positioning&#039;.  makes me want to buy tickets and dub my self an earl. (ooh - isn&#039;t that what they do in public schools!?)</description>
		<content:encoded><![CDATA[<p>brilliant!  i&#8217;ll buy it as a genius piece of &#8216;subliminal positioning&#8217;.  makes me want to buy tickets and dub my self an earl. (ooh &#8211; isn&#8217;t that what they do in public schools!?)</p>
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		<title>By: Emma Dunstone</title>
		<link>http://www.velocitypartners.co.uk/2008/12/15/drop-down-positioning-at-the-royal-opera-house/comment-page-1/#comment-466</link>
		<dc:creator>Emma Dunstone</dc:creator>
		<pubDate>Tue, 16 Dec 2008 21:27:30 +0000</pubDate>
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		<description>This is hilarious but it is completely &#039;on target&#039; so full credit to them. 

My pet hate is the US or UK-based companies who target European prospects with nicely localised .de or .fr websites; translating all the key pages...but then leave &#039;Mr&#039; and &#039;Mrs&#039; in the web form Title field!  

Really destroys the acting-local perception that their marketers would have worked so hard for; and requires very little work to fix. Sadly, it&#039;s often overlooked (or, more fundamentally, CRM solutions aren&#039;t set up for multi-languages.)</description>
		<content:encoded><![CDATA[<p>This is hilarious but it is completely &#8216;on target&#8217; so full credit to them. </p>
<p>My pet hate is the US or UK-based companies who target European prospects with nicely localised .de or .fr websites; translating all the key pages&#8230;but then leave &#8216;Mr&#8217; and &#8216;Mrs&#8217; in the web form Title field!  </p>
<p>Really destroys the acting-local perception that their marketers would have worked so hard for; and requires very little work to fix. Sadly, it&#8217;s often overlooked (or, more fundamentally, CRM solutions aren&#8217;t set up for multi-languages.)</p>
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