http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/?utm_source=rss&utm_medium=rss&utm_campaign=riding-the-hype-cycle B2B Marketing, Content Marketing and Technology Marketing Mon, 06 Feb 2012 14:18:45 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/comment-page-1/#comment-449 Velocity December Newsletter: Tech-speak, feature-talk or benefit babble? | Velocity - the B2B marketing acceleration agency for technology companies Mon, 08 Dec 2008 15:55:34 +0000 http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/#comment-449 [...] We mentioned this in the last newsletter, but Gartner has since picked up on it and, instead of suing our asses, they’ve recommended it in their blog. So now you really should download and read it. [...] [...] We mentioned this in the last newsletter, but Gartner has since picked up on it and, instead of suing our asses, they’ve recommended it in their blog. So now you really should download and read it. [...]

]]> http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/comment-page-1/#comment-387 Marketing with the Hype Cycle Fri, 07 Nov 2008 18:41:32 +0000 http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/#comment-387 [...] an exceptionally thorough white paper that predates the release of the book by a couple of months, Roger Warner of Velocity marketing [...] [...] an exceptionally thorough white paper that predates the release of the book by a couple of months, Roger Warner of Velocity marketing [...]

]]> http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/comment-page-1/#comment-313 ARcade : Cross-post: Clean Tech Hype Cycle Mon, 28 Jul 2008 10:24:50 +0000 http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/#comment-313 [...] posted in the coming months as we demonstrate our credentials.Given the attention that Carter and others have given to Hype Cycles in the not too distant past, it seems very appropriate to cross-post [...] [...] posted in the coming months as we demonstrate our credentials.Given the attention that Carter and others have given to Hype Cycles in the not too distant past, it seems very appropriate to cross-post [...]

]]> http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/comment-page-1/#comment-311 Nancy Shapira-Aronovic Tue, 15 Jul 2008 09:33:38 +0000 http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/#comment-311 Great Post. Will put on my Blog also for my readers and send to my Gartner buddies... Great Post. Will put on my Blog also for my readers and send to my Gartner buddies…

]]> http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/comment-page-1/#comment-310 Don’t, Don’t, Don’t, Don’t Believe the Hype! : Analyst Equity - Lighthouse AR - Analyst relations insight based on action research Mon, 14 Jul 2008 12:52:00 +0000 http://www.velocitypartners.co.uk/2008/07/10/riding-the-hype-cycle/#comment-310 [...] team creaks at the seams to ship your beta code, then we recommend you try a new marketing paper. Riding the Hype Cycle is the new Best Practice Paper from our friends at Velocity (Whose co-founder, Stan Woods, is a [...] [...] team creaks at the seams to ship your beta code, then we recommend you try a new marketing paper. Riding the Hype Cycle is the new Best Practice Paper from our friends at Velocity (Whose co-founder, Stan Woods, is a [...]

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