Comments on: How many agencies does it take to change a light bulb?

By: Social media shizzle » Clients in the wild

Social media shizzle » Clients in the wild — Sat, 09 Jul 2011 16:01:24 +0000

[...] Wild, about PR and corporate blogging. It was a panel discussion with Roger Warner from Squiz and Velocity Partners, Will McInnes from Nixon McInnes, Drew Benvie from Hotwire (who looks like he’s from New Kids [...]

By: Nazariy

Nazariy — Thu, 06 Nov 2008 02:51:45 +0000

Sho-to-ka-ka-a-like:)

By: alan p

alan p — Thu, 13 Dec 2007 15:55:09 +0000

Great post…I thought I was doing the Alan Partridge thing so you are not alone

I had an insightful comment from some interviews we are doing – todays Ad Agencies have 1950′s TV DNA, its todays small agencies that will be tomorrow’s big agencies with Web DNA

By: Clients in the wild « The Tale of Winky

Clients in the wild « The Tale of Winky — Wed, 28 Nov 2007 14:06:25 +0000

[...] Wild, about PR and corporate blogging. It was a panel discussion with Roger Warner from Squiz and Velocity Partners, Will McInnes from Nixon McInnes, Drew Benvie from The Blog Consultancy (who looks like he’s [...]

By: Daljit B

Daljit B — Mon, 26 Nov 2007 17:42:57 +0000

Hi Roger, info bekow on transfering comments:

http://codex.wordpress.org/Moving_WordPress

By: Roger Warner

Roger Warner — Mon, 26 Nov 2007 16:17:11 +0000

ps: everyone – i should note that we’re in the process of migrating server platforms (to a bigger, better, shinier future). the snapshot for migration was done on friday…meaning that i have to figure out how to get all these great comments back on here when the new platform goes live. does anyone out there know how to do such a thing on WordPress?! if not – sorry – the comments may be lost : (

By: Roger Warner

Roger Warner — Mon, 26 Nov 2007 16:09:46 +0000

hi daljit – no, not exactly. my feeling is that historically, traditional agencies haven’t done a good job of it… but there exists a big opportunity because they’re sat in a very influential place. so, the view is, if they’re going to do it they’re gonna need to do so in a very focused way. and this may mean different things like changing the shape of their business around the web… or, just carry on doing normal PR things – which will continue to be a great business to be in

By: Daljit B

Daljit B — Mon, 26 Nov 2007 15:41:31 +0000

I’ve been reading the varied reactions to this event which is fascinating – also frustrating I had a client event so couldn’t take part.

Anyway, having read your post there seems to be an implication that traditional agencies can’t transition or transform into your type 1 agency. Is that a fair interpretation?

By: will mcinnes

will mcinnes — Mon, 26 Nov 2007 09:29:04 +0000

Great post Roger. I enjoyed particularly the image of you sat on the 33rd floor in Paris as a master of the universe! Must’ve been cool.

By: New Media Knowledge » Blog Archive » Clients in the Wild

New Media Knowledge » Blog Archive » Clients in the Wild — Sun, 25 Nov 2007 12:17:14 +0000

[...] Roger Warner – How many Agencies does it take to change a Lightbulb? [...]